MELWE BRAND
Timeless Delicacy. Brand Film
Melwe is a brand that values the importance of local resources, sustainable production, and a slower-paced lifestyle. When we met Sara, the creator, we immediately connected with her personality and philosophy. Her organic and delicate creations draw inspiration from nature and carry a unique energy. To reflect this connection, we crafted a personalized script based on Sara’s designs and perspective. At Be in Frame production team, we had the privilege of witnessing the entire creation process of a unique piece, which we share with you in this brand video.
SERVICES
Direction
Filmmaking
Editing
Postproduction
TEAM
Filmmaking:
Albert Carmona
Production:
Irina Lopik
Tie Dye Workshop. Video Promotion
Melwe is synonymous with a connection to nature, sustainability, and a slower pace of life. Sara, the creative mind behind the brand, not only creates beautiful pieces but also shares her love for craftsmanship in intimate, personalized workshops. These workshops allow participants to immerse themselves in a creative process that blends art and nature in a relaxed and welcoming environment.
We documented the entire experience, from material preparation to the enchanting moment when participants unveil their works. Our footage captures the genuine and lively spirit of Melwe, highlighting the unique magic Sara brings to each workshop. The Be in Frame promotional video for Melwe showcases the distinctive creativity and vibrant energy that flourish in every session.